Showing posts with label blog revenue models. Show all posts
Showing posts with label blog revenue models. Show all posts

Monday, October 29, 2007

Changing blog advertising revenue models

Early January this year, I launched an experimental ad network where I invited club members and friends for the trial. It was a good idea at that time and still is today. As credibility is something that must be instilled and protected, advertisers in the network were limited to club members as well. Time shall tell whether we eventually became the first blog advertising placement network in the Philippines.

The recent shake-up in the Google PageRank system encourages people like me to look into other parameters that can take its place but still do-able, proactive, and of high-value.

An option that came to mind is for blog members to demonstrate that they have taken an active effort to promote their blogs that can be done in a variety of ways (e.g. Filipina search engine campaign). This means removal of the Google PageRank criteria and replace it with efforts for blog promotion. Still experimenting with this idea and will observe how blog network members shall adapt.

Sunday, May 06, 2007

Blog revenue models, managing online finance, finding good writers

In doing some blog hopping today, I found myself reacting to the following topics:

  • Wesabe is an online service where you can manage or track your finances. However, I don't think I'm comfortable in putting my personal financial information online. I'd rather do it still in my personal organizer.
  • There is also the discussion on 7 levels of revenue for your blog. I get very concerned when some tend to bash potential earnings for Google AdSense. I still find myself thankful to it as it revolutionizes the online advertising sector. It would not have paved the way for more democratized online earning opportunities today. In my limited experience, most ad buys are seasonal. It is best to plan for the long term and establish your own network where you can sell/place ads. I still use Google AdSense for some of my sites and blogs while I’ve signed up the ones with high Google PageRank to my own small network. Combining AdSense with other programs still works well for me.
  • I also found this finding good writer tips to be useful in building my content development program for club members. I should try it out soon.

Also, I'm now using my Ituloy AngSulong blog to record my travel adventures. I've roamed so many places in my nearly 11 years of e-commerce advocacy. I wish I was more diligent in taking pictures and record the places I've visited. My first topic is about my visit to the Alegre Guitar Shop in Cebu.