Wednesday, January 22, 2003

IBM Philippines Brings in the Ur-Guru, Tom Peters

Get better business even during tougher times.
This is the promise of America’s leading management guru Tom Peters to over 500 top-level executives and businessmen all over Asia who are expected to gather together at the Shangri-La Plaza Manila in Makati City on February 11, 2003 for the management event of the decade: Tom Peters Live in Manila, presented by IBM Philippines.

The seminar will take one whole day, starting at 8:50 am and closing at 5:00 pm, and will consist of eight sessions with coffee breaks, lunch and insightful Q&As.

Participants are expected to hear and learn no less than the unconventional views Peters has been known for, as well as inspiring insights on the concerns of today’s executives: Lessons on Leadership, Boss-free Implementation, Brand Power, Design Mindedness, Women and the Web. Peters will also give a report on the “three generations” of In Search of Excellence, the ensational business book he co-authored with Bob Waterman, which revolutionized business practices in America. In Search of Excellence was ranked as the “greatest business book of all time” in a 1992 poll by Britain’s Bloomburry Publishing.

Managers in the U.S. and Singapore are willing to pay as much as US$1,500 per seat to attend Tom Peters’ Seminar, but IBM Philippines is offering Filipino executives the rare privilege of earing Tom Peters speak for reduced Early Bird fees: P 8,977 (US$168) for half a day; P12, 977 (US$ 240) for the whole day; and P27, 977 (US$520) for the whole day inclusive of a CEO Roundtable Luncheon with the eminent speaker.

Salt and Light Ventures, Inc. is the official organizer of Tom Peters Live In Manila, with DHL Philippines, The Philippine Daily Inquirer and BCD Pinpoint Direct Marketing Inc. as the official sponsors.

To reserve seats or for more information, please call the Secretariat at (02) 896-1336 or (02) 890 5012.